About

A trading company, by design.

There are hundreds of laser cleaning factories in China and a much smaller number that can be sold through a distributor in Europe. Our job is the distance between those two facts.

What we actually do

Our machines are built by a manufacturing partner whose laser engineering heritage dates to 1971 — part of one of China's largest publicly listed laser technology groups, with four overseas R&D centres, ten overseas subsidiaries and a national-level laser technology laboratory behind the product line. Every configuration we quote is CE-tested as a family by an accredited third-party laboratory; the reports are dated May 2026 and listed on the Compliance page.

Around the machine we provide what a distributor cannot get from a factory's export desk: a technical file that supports the badge, a spare parts list with a lead time per item, and a written position on export classification before the order.

We are based in Shanghai and registered as Simple International Trading Limited — the international trading entity of a group that has run cross-border commerce since 2010, with a company in the United Kingdom, a company in Japan, and offices in South Korea, Germany and Spain. We are not a manufacturer and do not pretend to be one. If you need to see the factory, we will take you to one — and tell you which parts of the machine come from elsewhere.

  • EntitySimple International Trading Limited
  • BaseShanghai, China
  • LinesLaser cleaning — continuous wave and pulsed
  • Sells toDistributors, integrators, service contractors
  • MarketsUnited Kingdom, European Union, North America

Operating principles

Four rules we do not bend.

They cost us orders. They are also the reason a distributor can put our machine in front of a customer without checking everything twice.

01

No number we have not verified

Cleaning rate, duty cycle, spare part lead time — if it is not confirmed in writing by the plant, it does not go in a quotation. A figure invented to win an order becomes a commissioning dispute.

02

Classification before price

For pulsed units, the export position is settled first. Quoting a machine that cannot be licensed wastes everyone's quarter.

03

We say when the application does not fit

If the substrate needs an anchor profile that a laser cannot produce, or the tolerance is too tight for the process, we will say so before the order rather than after delivery.

04

The relationship is the product

We would rather supply a distributor for ten years at a normal margin than close one large order and disappear. That is a commercial position, not a sentiment.

How a first conversation usually goes

You describe the application — substrate, layer, access, volume. We say whether either line fits, and which. If it does, you get a configuration and the compliance position. If it does not, you get a reason.

There is no minimum order for a first enquiry. There is a minimum standard of information: we cannot configure a machine for "rust removal" in general.

Languages Correspondence in English. Technical documents supplied in the language of the destination market as part of a private-label programme.

Start with the application.

One paragraph is enough to tell you whether this is worth a call.

Get in touch